Use Cases




KIA is a South Korean multinational automobile manufacturer headquartered in Seoul, South Korea.
The challenge: develop innovative and functional merch.The result:● NFC Smart key fob by KIA for their clients;● E-Card of the KIA car owner includes personal digital business card, KIA product page, booking for car service;● Content can be modified at any time;● Order volume is 1,300 NFC Smart key fobs.




[e-label] [e-card]

Parimatch is a reliable, time-proved betting company where you can always make a winning bet on the favorite sport, championship, football club.
The challenge: increase the value of gifts for VIP clients, improve engagement.The result: wow effect and 39% activation rate.
● Branded soft E-Card with the product page integrated into VIP merch (hoodie);● Added “get your bonus” button for the merch recipient;● Added info on fabric composition and care instructions.


Phygital Business Card


UNIT.City is Ukraine’s first innovation park. It is one of the biggest platforms merging exceptional infrastructure and innovation ecosystem for IT and technology companies in central and eastern Europe (CEE).
The challenge: increase the efficiency of team networking at conferences.
The result: wow effect during networking and reduce contact exchange time by 5 times.

UNIT.City E-Card:● Personal digital card for employees, UNIT.City product page on the client’s domain, lead generation, meetings planner, E-Card usage analytics;● E-Card was used as a merch during Web Summit 2021, Lisbon;● By integrating it into hoodies and it was enough to tap a sleeve with the phone to exchange contacts and present UNIT.City brand.





De'Longhi is an international Group consisting of brands that have made the history of small domestic appliances with their products.
The challenge: support coffee machine sales with innovative feature.The result: NFC chip to be sticked to De'Longhi coffee machine. It allows to purchase coffee in one touch.
Content includes:● Client's personal data;● Order placing;● Payment system;● De'Longhi product page.


Video Greetings


Nova Poshta is a private Ukrainian postal and courier company that provides logistics and related services for individuals and businesses. The "Nova Poshta" brand became one of the TOP-3 most expensive in Ukraine.
The challenge: engage customers with additional feature.The result:● Phygit provides printed QR codes with instructions;● Each QR code has its own individual link;● The video message is stored on the Phygit platform for 3 months after the link activation;● The sender and recipient have the option to extend the storage period by 1 year or forever;● Phygit provides technical support for "lively parcels".



Product Authentication


Epix — Premium NFT Collectibles Multiverse. A world of collectibles that blends the ownership and authenticity of NFTs with interactive technology and breathtaking visuals.We have phygitalized collectible figurine "Fish Head" by MikeT.
The challenge: increase product value with digital user experienceThe result:● Consulting in adding NFC tags to figurine;● Connecting items to their digital twins;● Product authentication by activating process;● Counterfeit protection;● History of figurine ownership.


Exclusive Content


MIM is Business School №1 in Ukraine.
The challenge: develop an innovative student card with networking and onboarding tools.The result: each student gets E-Card as a welcome gift. The card includes personal student’s digital business card, publicly available to MIM students content and closed content.
Closed content becomes available after entering student's account and differs from course to course. It includes:● Student's class information;● Internal contacts;● WiFi and other networks access;● Links to databases and business literature.



Added Value


Sproogeek — handmade dairies manufacturer who is crazy about what they do. The product is made of the highest quality materials and personalized for every customer. Sproogeek's diaries are both unique outside and inside.
The challenge: increase margin, detach from competitors.
The result: margin increased by 30%, won several big tenders.

● The diary has an integrated NFC tag;● By tapping the diary user gets access to their personal digital card;● 30,000 pieces — that many smart-dairies will be distributed.


Product Page


UWR create unique clothes for everyday usage.
The challenge: increase product value, detach from competitors.The result: NFC tag integrated into hoodie. Also a pocket for the card on the sleeve added. What’s inside:● Branded E-Label with a digital business card of the user;● Care instructions and item info;● Manufacturer details;● Links to the brand’s social networks accounts.





#knigolove — Ukrainian publishing house that works with the best modern literature and creates new opportunities for both readers and authors.
The challenge: increase value of the book to accelerate sales.The result: decrease sale cycle by 100%.
● Smart-book by Yevhen Klopotenko — an extremely popular food-blogger in Ukraine;● NFC chip integrated in a book cover;● Gives access to video recipes in one touch;● Content is going to be renewed on a monthly basis;● The books circulation is 3,000 copies.


Event Registration


Kyiv International Economic Forum (KIEF) is one of the largest international forums in Eastern Europe that brings together representatives of business, government, and society to discuss key economic issues and global trends.
The challenge: provide effective networking tool to engage visitors.The result: 50% activation rate among 1000+ visitors.
● Personal digital business card of the participant (not activated);● KIEF product page with the event program;● Landing on;● Branding according to KIEF corporate style.



Getting Feedback


ReService by Revizion — Feedback & NPS service have been phygitalized by Phygit.
The challenge: engage visitors into networking and feedback.The result: 63% activation rate among 100+ participants.
● Consulting in phygitalization;● Production of 150 phygital business cards for ReService conference;● Software branding;● Attached to E-Card program of conference;● Integration of reviews for each speakers on product page of E-Card.